★★★★★ 200+ five-star reviews

The Protein Pack

The Crumb Crew has Spoken ....

Real reviews from real cookie people. 200+ five-star reviews and counting.

  • Preferred snack as a personal trainer & busy traveler

    JoEllen M.
    JoEllen M.
  • Best Snack for Me and my Kiddo

    Abigail R.
    Abigail R.
  • Good Word Cookies have truly become a staple in my life,I can’t imagine going without them at this point!

    Bryan J.
    Bryan J.
  • I just purchased your Chocolate chip Protein Cookie.. and I have NEVERRRRRRRRRR had a protein cookie that DELICIOUS… IN MY LIFE.

    Deb T.
    Deb T.
  • So clean, so delicious. Discovered these in the snack drawer at work and I'm OBSESSED.

    Jess T.
    Jess T.
  • I love introducing Good Word protein cookies to new people. The cookies are soft and tasty

    Jessi
    Jessi
  • "Delicious sweet treat that is healthy and clean for even the 2 year old!"

    Jenna W.
    Jenna W.

Good Word vs Grandma

Let's see how we stack-up to Grandma's cookies.

Category
Grandma
Good Word
Taste

Grandma's oven cookie is the GOAT.

We're a worthy runner-up.

Protein

They don't call her Grandma No Gains for nothing.

10g from cashews, almonds, eggs & collagen. No Whey Jose.

Words

Butter, sugar, flour. Deliciously devastating.

Grandma's ingredients got a grain-free upgrade.

Sweetener

Grandma's got a heavy hand.

Coconut sugar. No weird sugar alcohols.

Availability

Requires a phone call, a long drive, and at least one update on your love life.

Online or in-store. No emotional labor required.

Convenience

If you like carrying around tupperware.

Single-serve. Built for on-the-go.

What's a Good Word?

Good Word=Good Ingredient, something you would find in a pantry, not a science book

Cashew Butter

Nutty, buttery, and basically liquid gold packing a Protein Punch.

Our Story So Far

Trays of homemade chocolate chip cookies cooling on parchment in Brad's apartment kitchen
In 2020, I started making protein cookies in my apartment kitchen and the only reason my roommate didn't kick me out is because he was getting free cookies.
Brad in a hairnet next to oven racks of cookies in production
We're on a lot more stores now so doughn't worry, they're made in a much cleaner place now.
Hand holding a GOOD WORD Soft-Baked Protein Square Blondie Crunch package, 10g protein, dairy-free, gluten-free
We've got a new product line coming out this year that's gonna re-shape things.

Ready to try?

Free shipping for your next trip to a Soft & Chewy Protein Paradise

@goodwordfoods

Follow along on social, see what's going on behind the batter.

Find Us In Stores

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Available at

Frequently Asked Questions

The good word on what's in the bag, and what's not.

  • Are Good Word cookies gluten-free?

    Yes, every flavor is gluten-free, grain-free, and dairy-free, made with almond flour as the base.

  • How much protein is in each cookie?

    Each cookie packs 10g of protein from a mix of bovine collagen and pea protein crisps, a clean boost without the chalky aftertaste.

  • Why no seed oils or sugar alcohols?

    We sweeten with coconut sugar (a real, recognizable ingredient) and use cashew butter for rich texture, no inflammatory seed oils, no erythritol-style sugar alcohols that mess with your stomach.

  • How should I store them?

    Keep them in a cool, dry place, they stay soft and chewy for the full shelf life. If you want extra firmness, pop them in the fridge for 10 minutes before eating.

  • Do you ship subscriptions?

    Yes! Subscribe & Save on any flavor and we'll deliver on your schedule, pause, skip, or cancel anytime from your account.